Luxury Menswear brand, Erenti (Ee-ren-ti) by British-Nigerian Osborne Ojarimoni debuted an exclusive amalgamation of contemporary fashion and African traditional apparel at the just concluded Africa Fashion Week London 2018 AFWL.
Osborne was born and raised in South London, He moved to Lagos, Nigeria for 2 years from the age of 14 where his interest in African fashion and luxury style first emerged,
“When I was in Nigeria I observed that those who were genuinely wealthy wore simple luxury – things that were not too ‘loud’, such as the likes of business tycoons Femi Otedola and Aliko Dangote who always are always in native wear but are some of the richest men in Africa.
Erenti was established out of the aspiration to discover a distinctive approach to showcase African class and elegance through modern, urban apparel and accessories.
With a strong appreciation of African authenticity and rawness, Erenti pursues to merge culture and contemporary designs to make its brand truly noticeable on a global platform.
In every piece of clothing produced by Erenti there is magic. and magic he brought to London runway at AFWL2018